your archetype

(H)ard-working (U)nstoppable (S)trategic (T)ycoon (L)ucratively (E)nterprising (R)OI

primary - hustLer

The enterprising savage whose primary goal is money and who dominates by conducting business, making deals that maximize cashflow and create multiple streams of income.

Your core dominant trait as a savage is the HUSTLER.

The Hustler is the savage who looks at the entire world with one goal in mind—MONEY. 

While many claim they want to make money, the Hustler literally wants to “make” it. They’re obsessed with creating as many money streams as possible to generate wealth. The Hustler is an alchemist who can transform scarcity into abundance, poverty into riches, and mold into gold—over and over, again and again, at scale.

I sell ice in the winter; I sell fire in hell/I am a hustler baby; I’ll sell water to a well” - Jay Z

The Hustler believes life is about creating value and a favorable means of compensation for it. This is because they affirm anything of value created in this world requires money to attain it. 

The Hustler believes that in order to be a savage who can do anything to have everything they want in this world, they need to acquire as much money as possible to do it. They believe when you have money you have access—and without it, you don’t. 

HUSTLER GOLDEN RULE: HE WHO OWNS ALL THE GOLD MAKES THE RULES

In the Hustler’s mind, commerce is the core driver of civilization. Everything that exists in this world is because of an exchange arranged by business. The Hustler believes history has proven, “He who owns the gold makes the rules.” From the Hustler’s perspective, BUSINESS is the epicenter of all life, and ECONOMICS determines the quality of the life we live.

(P)ioneering (I)nnovator (M)asterminding (P)ower

primary - PIMP

Pimp - The masterminding savage whose primary goal is power and who dominates through control by selling fantasies to leverage other people’s talent.

Your core dominant trait as a savage is the PIMP.

The Pimp is the savage that looks at the entire world with one goal in mind—POWER.


The Pimp is a masterminding savant that can transform the world through the power of leverage. Their primary focus is centering themselves within the strongest Position of Power to lead others. Who’s down with #OPP? The Pimp. They’re down with acquiring “(O)ther (P)eople’s (P)ower”—to amass an even greater collective to take off, with full control from the cockpit! The Pimp leverages other people’s time, money, resources, and abilities. 


The Pimp is a social engineer who designs interconnected systems and activates supercharged batteries to put in the backs of our world’s most precious manpower, to achieve the unbelievable at an accelerated compound effect rate. They’re brilliant at producing synergy to create an output that’s greater than the sum of the individual parts mobilized to create it.


“Power is the ability to define phenomena and make it act in a desired manner” - Huey P. Newton


The Pimp believes in order to be a savage who can do anything to have everything they want in this world, they need to acquire as much power as possible to do it. They believe when you have power you have control over the means to access—and without it, you are at the mercy of someone else who does.

PIMP GOLDEN RULE: HE WHO MAKES THE RULES OWNS ALL THE GOLD 


In The Pimp’s mind, command and leadership are the core drivers of civilization. Everything that exists in this world is because a leadership construct of authority creates the rules to control the means to production and protection of it. The Pimp believes history has proven again and again that, “He who makes the rules owns all the gold.” From the Pimp’s perspective, GOVERNMENT is the epicenter of all life, and LAWS determine the quality of the life we live.  

(P)ersevering (I)ntense (T)ough-minded (B)raveheart (U)nleashing (L)imitless ((L)ight-force

SECONDARY - pitbull

Pitbull - The laser-focused savage whose primary goal is results and who dominates through execution by locking in on a bullseye target with a clear shot.

Your core dominant trait as a savage is the PITBULL.

The Pitbull is the savage that looks at the entire world with one goal in mind—RESULTS.

The Pitbull is a gladiator determined to produce a breakthrough with an escape velocity that can transform the world. They become obsessed with producing the desired outcome at all costs. They have a zero-tolerance policy for failure. Whatever they commit to doing is non-negotiable. They relentlessly attack the task at hand with a single-mindedness that’s laser-like in precision, efficacy, and impact. They want all the smoke because they’re pyromaniacs that play with nothing but fire.

The Pitbull believes that in order to be a savage who can do anything and have everything they want in this world, they must deliver on any and everything they commit to doing. They believe when you’re impeccable at your work and crush everything you set your mind to do—the world becomes your oyster. Pitbulls put all their trust and energy in their ability to persevere and get the job done. 

In the Pitbull’s mind, resilient warriors who make it a lifestyle to knock down doors are the core drivers of civilization. Everything that exists in this world is because someone was resilient enough to knock down the door and overcome the obstacles to reach the light at the end of the tunnel necessary for elevating and sustaining mankind. 


Roy Jones swinging mean couldn’t knock it/Yao Ming on a trampoline couldn’t block it” - SupaCell


PITBULL GOLDEN RULE: THERE IS NO GOLD UNTIL SOMEONE DIGS DEEP FOR IT


The Pitbull believes history has proven, “There is no gold to value until one is courageous and relentless enough to go underground and dig for it.” From the Pitbull’s perspective, GRINDING is the epicenter of all life, and INDISPENSABLE PRODUCERS with an impeccable unmatched work ethic drive the creation of excellence within the world that makes life worth living. 

(S)upernatural (T)alented (R)ockstar (I)nspiring (P)eak (P)erformances (E)levating (R)eality

SECONDARY - STRIPPER

Stripper - The star-powered savage whose primary goal is status (fame) and who dominates with talent by captivating audiences on big stages and platforms.

Your core dominant trait as a savage is the STRIPPER.

The Stripper is the savage that looks at the entire world with one goal in mind—STATUS. 

The Stripper is a unicorn who fascinates the world with their extraordinary presence, prowess, and supernatural abilities. You can’t take your eyes off a Stripper because they are the 8th Wonder of the World. They’re capable of doing something spellbinding that you’ve never seen before and could possibly never see again. 


If you look good, you feel good. If you feel good, you play good. If you play good, they pay good.” - Deion Sanders


The Stripper believes in order to be a savage who can do anything and have everything they want in this world, they need to acquire and attract as much status, attention, and recognition as possible. Fame is a Stripper’s ultimate game. Clout is what it’s all about. Fancy material possessions are the blessings. 


Their pathway to success is rooted in their talent, which commands a level of status, serving as their master key to acquiring money and power. The Stripper believes when you have status and fame, you create the demand as a showstopper who opens the doors to access. Without it, you do not have the glow to be a part of the world’s greatest show.


In the Stripper’s mind, superstardom is the core driver of civilization. Everything that exists is because a superstar drove the demand to attain and sustain it. Throughout history, they believe one’s ability to access is based on class and hierarchy. V.I.P is where you want to be, and when you can perform as your best self, you get the top shelf. The top models get the best bottles. When your gifts put you at the head of the class, you elevate in the world fast. 


STRIPPER GOLDEN RULE: HE WHO WINS THE GOLD IS CELEBRATED ON THE HIGHEST LEVEL


The Stripper believes history has proven again and again that, “He who runs fast enough to win the gold, gets the gold medal on the highest level.” From the Stripper’s perspective, ENTERTAINMENT is the epicenter of all life, and SUPERSTARS drive the experiences we most crave that inspire living our best life.