your archetype

(P)ioneering (I)nnovator (M)asterminding (P)ower

primary - PIMP

Pimp - The masterminding savage whose primary goal is power and who dominates through control by selling fantasies to leverage other people’s talent.

Your core dominant trait as a savage is the PIMP.

The Pimp is the savage that looks at the entire world with one goal in mind—POWER.


The Pimp is a masterminding savant that can transform the world through the power of leverage. Their primary focus is centering themselves within the strongest Position of Power to lead others. Who’s down with #OPP? The Pimp. They’re down with acquiring “(O)ther (P)eople’s (P)ower”—to amass an even greater collective to take off, with full control from the cockpit! The Pimp leverages other people’s time, money, resources, and abilities. 


The Pimp is a social engineer who designs interconnected systems and activates supercharged batteries to put in the backs of our world’s most precious manpower, to achieve the unbelievable at an accelerated compound effect rate. They’re brilliant at producing synergy to create an output that’s greater than the sum of the individual parts mobilized to create it.


“Power is the ability to define phenomena and make it act in a desired manner” - Huey P. Newton


The Pimp believes in order to be a savage who can do anything to have everything they want in this world, they need to acquire as much power as possible to do it. They believe when you have power you have control over the means to access—and without it, you are at the mercy of someone else who does.

PIMP GOLDEN RULE: HE WHO MAKES THE RULES OWNS ALL THE GOLD 


In The Pimp’s mind, command and leadership are the core drivers of civilization. Everything that exists in this world is because a leadership construct of authority creates the rules to control the means to production and protection of it. The Pimp believes history has proven again and again that, “He who makes the rules owns all the gold.” From the Pimp’s perspective, GOVERNMENT is the epicenter of all life, and LAWS determine the quality of the life we live.  

(H)ard-working (U)nstoppable (S)trategic (T)ycoon (L)ucratively (E)nterprising (R)OI

SECONDARY - hustLer

The enterprising savage whose primary goal is money and who dominates by conducting business, making deals that maximize cashflow and create multiple streams of income.

Your core dominant trait as a savage is the HUSTLER.

The Hustler is the savage who looks at the entire world with one goal in mind—MONEY. 

While many claim they want to make money, the Hustler literally wants to “make” it. They’re obsessed with creating as many money streams as possible to generate wealth. The Hustler is an alchemist who can transform scarcity into abundance, poverty into riches, and mold into gold—over and over, again and again, at scale.

I sell ice in the winter; I sell fire in hell/I am a hustler baby; I’ll sell water to a well” - Jay Z

The Hustler believes life is about creating value and a favorable means of compensation for it. This is because they affirm anything of value created in this world requires money to attain it. 

The Hustler believes that in order to be a savage who can do anything to have everything they want in this world, they need to acquire as much money as possible to do it. They believe when you have money you have access—and without it, you don’t. 

HUSTLER GOLDEN RULE: HE WHO OWNS ALL THE GOLD MAKES THE RULES

In the Hustler’s mind, commerce is the core driver of civilization. Everything that exists in this world is because of an exchange arranged by business. The Hustler believes history has proven, “He who owns the gold makes the rules.” From the Hustler’s perspective, BUSINESS is the epicenter of all life, and ECONOMICS determines the quality of the life we live.